MagicINFO Remote Management: Powering Audi Centrum Amsterdam's Seamless Digital Experience
Audi Centrum Amsterdam

A-point Audi Centrum Amsterdam, a leading showroom for a German automotive brand, wanted to create a world-class showroom experience that would reflect their commitment to technological innovation and design excellence. They partnered with Branding AV Solutions as their solution provider, who implemented Samsung's MagicINFO platform with Remote Management Solution and installed the display hardware infrastructure throughout the facility, delivering an end-to-end digital signage ecosystem.
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As part of the global Audi network, this dealership represents the brand's forward-thinking vision and commitment to "Progress through Technology". The Amsterdam location underwent a redesign to create a modern retail environment that would showcase its latest car innovations while providing a unique brand experience.
The showroom serves as both a retail space and a brand showcase, hosting car launches, executive meetings and exclusive customer events. This multifunctional approach required a remote management software that could adapt to various scenarios while maintaining the premium aesthetic that defines the Audi brand.
Audi Centrum Amsterdam faced several challenges in implementing their digital signage strategy:
Remote Hardware Management
The showroom needed to manage display settings across multiple zones without disrupting the customer experience, requiring a solution that could provide complete remote control as if staff were standing directly in front of each display.
Device Setting Consistency
Maintaining consistent hardware settings including power scheduling, volume levels, input sources and time settings across their superior display network demanded centralised control capabilities.
Proactive Monitoring
For a luxury brand like Audi, even a single blank screen could ruin a customer's showroom experience. They needed a system that could spot problems before customers ever noticed them.
Firmware Maintenance
Keeping all displays updated with the latest firmware versions demanded a solution for remote software deployment without requiring physical access to each device.
By addressing these challenges, Audi Centrum Amsterdam could ensure their digital signage technology matched the premium quality of their automotive offerings while allowing their team to focus on customer engagement rather than technical maintenance.
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After evaluating several potential solutions, Audi Centrum Amsterdam selected Samsung's MagicINFO Remote Management solution to enhance their system.
MagicINFO Remote Management transformed Audi Centrum Amsterdam's operations by delivering comprehensive control capabilities from a single dashboard. The platform enabled remote adjustment of all display settings, centralised management of power schedules and content delivery and provided real-time error detection without disrupting the premium customer experience.

Together, the MagicINFO Remote Management software and Branding AV Solutions' Samsung hardware gave them exactly what they needed. This meant the Audi team could focus on helping customers rather than dealing with technical problems behind the scenes.
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Branding AV Solutions started by carefully studying the showroom to find the perfect spots for Samsung displays that would improve the customer experience while keeping the space looking luxurious.
The digital signage hardware installation included:
- Samsung displays throughout public areas and meeting rooms
- An eye-catching large-format display at the entrance featuring Audi's welcome message
- Specialised displays in the "Lab" area highlighting technical innovations
- Dedicated displays in consultation areas for personalised customer engagement
Alongside the carefully positioned Samsung displays, Branding AV Solutions implemented a comprehensive MagicINFO Remote Management Solution tailored to Audi Centrum Amsterdam's specific needs. The system was configured to maximise efficiency across all key management areas simultaneously.
IIs your organisation ready to elevate its digital display strategy with the same solution trusted by premium brands like Audi? Our team of experts is ready to help you find the best digital signage solution for you to transform your content delivery and hardware management while simplifying your technical operations.
Contact our team today to discover how MagicINFO can enhance your digital infrastructure while providing the peace of mind that comes with one of the leading content management solutions.
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